Tag Archives: equipment sales

Sell Equipment on a Payment Every Single Time

I’ve mentioned this before, but years ago, I sold cars for a while. I’m happy I did. I’m of the firm belief that selling cars is fantastic training for almost any businessperson, especially in any sales activity. It teaches you to work with people, handle rejection, and follow through. But, to me, the biggest thing selling cars taught… Read More »

A Lesson from This Past Holiday Season

I read something interesting the other day. There were the usual “brick and mortar retailers vs. online shopping” articles that crop up right around the holidays, but there was a different tone this year. As reported by CNN Business, brick and mortar retailers fought back against online sellers using “buy online / pick up in store”. This pleased… Read More »

Using Section 179 to Sell More – Part 2

In my last post I talked about using Section 179 to sell more equipment, and focused on the fact that many business owners simply aren’t aware that Section 179 even exists. Let’s take that one step further and talk about a few specific strategies that can help equipment sellers sell more using Section 179. #1 – Make Your… Read More »

Using Section 179 to Sell More – Part 1

As you can tell from reading here, I’m pretty excited about Section 179 being raised to one million dollars. It’s a huge boost for companies, and to me, makes complete sense. Because when you allow a full tax deduction for equipment purchases, more companies will buy equipment – it’s really that simple. And that helps everyone – buyers… Read More »

Credit = Sales. Never forget that.

I’ve talked before about how offering credit / equipment financing can actually be a form of marketing, and I’d like to return to that today. Because today, with the economy fairly stagnant, offering equipment leases / payment terms might very well set you above your competition. Let me tell you a quick story. When I was a kid,… Read More »