Category Archives: Vendor Financing

Sellers of equipment, vehicles, and software… pay attention

Sell Equipment on a Payment Every Single Time

I’ve mentioned this before, but years ago, I sold cars for a while. I’m happy I did. I’m of the firm belief that selling cars is fantastic training for almost any businessperson, especially in any sales activity. It teaches you to work with people, handle rejection, and follow through. But, to me, the biggest thing selling cars taught… Read More »

Soft Cost Financing – Training

True story: Once, at a trade show, I was talking to the owner of a regional retail/service chain (12 stores in all, plus a small warehouse) about soft cost financing. We got to talking about “training”, because that’s one of the soft costs that a good equipment financing company will finance. He told me he bought a fairly… Read More »

Soft Cost Financing – Maintenance Agreements

One of the better ways to protect your investment on a piece of equipment is to purchase a maintenance agreement for it. This is especially true if your equipment is expensive, and/or it’s really needed for your company to operate. We’ve become somewhat conditioned as a society to resist certain add-ons. This usually comes into play at the… Read More »

Using Section 179 to Sell More – Part 1

As you can tell from reading here, I’m pretty excited about Section 179 being raised to one million dollars. It’s a huge boost for companies, and to me, makes complete sense. Because when you allow a full tax deduction for equipment purchases, more companies will buy equipment – it’s really that simple. And that helps everyone – buyers… Read More »

Using Equipment Financing to Sell More Equipment

One thing that’s always interested me is using equipment financing to help close sales. I see this up close, because besides offering financing directly to end users, my company also works with equipment manufacturers and distributors, providing financing to their customers (so when you look to buy a new widget and see “financing offered” on the manufacturer’s website,… Read More »