One thing I noticed in my job as an equipment financing specialist is the fact that people (and businesses) can be very predictable. Time and time again, the same patterns emerge – enough for me to notice and write a blog post about it. Today I’ll talk about a trend that plays out month after month, quarter after… Read More »
I was talking to one of our salespeople (Ronda) the other day, and she told me that one of her prospects didn’t even want to talk about offering credit because he thought it would be “too complicated”. I was partially surprised, because since I work for an equipment financing company, I know how simple it can be. But… Read More »
Ok, in our little vendor / lender equipment financing relationship series, we’ve come to the final one – captive programs. If you recall, the first three were Referral Programs, Private Label Programs, and Vendor Recourse programs. Also, if you’ve been following along, you’ll also notice they all have an increasing amount of vendor responsibility and risk. A referral… Read More »
I’ve talked before about how offering credit / equipment financing can actually be a form of marketing, and I’d like to return to that today. Because today, with the economy fairly stagnant, offering equipment leases / payment terms might very well set you above your competition. Let me tell you a quick story. When I was a kid,… Read More »
With the title Equipment Financing Approval – by the numbers you might think I’m going to give industry approval ratings in terms of equipment financing deals (which, by the way, are higher than our president’s approval ratings!) But I’m not – in fact, as an overall number, the amount of businesses accepted is not very useful (there are… Read More »