In my recent “passive vs. proactive equipment financing” post, I wrote the following: In fact, offering a monthly payment in option can be a HUGE edge in regards to marketing and sales. Especially here in 2010, where every dollar counts. So let’s use this post to expand on that a little. Although I am an equipment financing nerd… Read More »
I mentioned earlier that I wanted to start talking about the vendor side of the equipment financing equation. And there’s no better place to begin than to distinguish the difference between “Passive” vs. “Proactive” in terms of equipment financing. Actually, the terms passive and proactive really don’t pertain to the equipment financing itself – they pertain more to… Read More »
You may have noticed that I talk about equipment financing and equipment leasing from the end-user perspective a lot. This is probably because in most people mind’s, this is what equipment financing is all about. However, there’s a whole other aspect of equipment financing and equipment leasing that I don’t discuss that often, and that’s the vendor… Read More »